Nielson/Netratings recently
showed that 48.2% of all Americans over 18 have now made an on-line
purchase, with more than 81.2% of all adults having done so since
first going on-line. eCommerce is the engine driving most eBusiness
strategies and now that is has gone mainstream in the US, Europe won't
be too long catching up.
The benefits to your
business of an eCommerce system are many:
:: 24/7 global
access to your products and services
:: an automated sales process with
low cost of ownership
:: enables companies to reach wider
markets and develop new clients
:: allows you build stronger relations
and loyalty with all clients, suppliers and partners.
eCommerce is about to make life very difficult for
middleman by selling direct to a product's end-user. The areas proving
most successful so far are lightweight products deliverable by post,
specialist products whose market is broadened by web access, intellectual
property which is easily delivered electronically over the Internet
and computer goods where the target market is familiar with and
confident in making on-line purchases.
If you are currently in such an intermediary position
you need to adapt quickly by establishing an on-line presence, adding
value to the buying process and establishing strong customer service
and loyalty before you are squeezed out of your market.
Ecommerce covers other markets than just the Consumer
(B2C) variety and extends to Business-to-Business (B2B) and Business-to-Government
(B2G) models. Whichever your target market, we offer a range of
eCommerce solutions to suit all needs from customisable off-the-shelf
eStores right through to tailor-built database and shopping cart
systems.
 |
have a browse through our virtual
store CDmania - a live sample of an eCommerce store |
 |
click
here to see an outline of the steps involved in a web development
project |
|
